Recent Media

KO Marketing, Report: 91% of B2B Companies Use Content Marketing to Gain Customers (September 15, 2014)

Metrix, Measuring the effect of social media marketing on the bottom line (September 11, 2014)

Marketing Charts, US CMOs Report No Growth in Use, Influence of Marketing Analytics (September 10, 2014)

American Marketing Association, Marketers Forge Ahead on Social Media Spending Despite Uncertainties, Research Shows (September 9, 2014)

The Drum, Social media spend to surge by 128%, but less than a fifth of CMOs can confidently measure impact (September 9, 2014)

go-Digital Blog, US B2B CMOs Expect E-Commerce to Account for ~10% of Sales in the Next Year (September 9, 2014)

Media Post, Social Spend to Double in Five Years, Impact Still Unclear (September 8, 2014)

KO Marketing, Study: CMOs at B2B Companies Expected to Increase Social Budgets (September 8, 2014)

The Marketing Technology Alert, US CMOs Predict Digital Marketing Spending Hike as Traditional Media Dips Again (September 5, 2014)

Scott Monty, This Week in Digital – 9/5/2014 (September 5, 2014)

Marketing Charts, US CMOs Predict Digital Marketing Spending Hike as Traditional Media Dips Again (September 4, 2014)

TMC News, The CMO Survey: Social Media Spending High, But Impact Difficult to Prove (September 4, 2014)

Donation Lawyer, Social media exploding as percentage of marketing budgets (September 4, 2014)

Chapter 11 Cases, Duke University’s CMO Survey – August 2014 (September 4, 2014)

Media Sales Today, CMO Survey: Marketing Increase Likely for Next Year (September 3, 2014)

Real Lawyers Have Blogs, Social Media Exploding as Percentage of Marketing Budgets (September 3, 2014)

CMO Today, Social Media Spending in on the Rise But Impact Is Hard to Measure (September 3, 2014)

Past Media